Experience

• At least 2 years’ experience in a similar position.
•  High-level understanding of digital marketing, electronic communication strategies and overall digital insights & analytics.
• Previous experience in an analytical environment will be advantageous.
• Marketing Platform and Campaign Manager experience will be advantageous.
• Experience working within a digital marketing environment.
• Detail-oriented with a focus on driving performance.

Responsibilities

• Day to day management and optimization of digital media campaigns.
• Day to day running of reports to monitor performance.
• Assist in the development of marketing campaigns using digital channels.
• Critically analyse the performance of campaigns; identify strategic opportunities; facilitating change to hit and exceed expectations and KPI’s.
• Taking ownership for the successful delivery and deployment of creative campaigns across all display platforms.
• Compiling briefing documents for new creatives and management of deadlines for new campaign rollout.
• Running programmatic campaigns, developing strategies and optimisation to achieve the desired goal.
• Partner with marketing team members to develop integrated efforts across channels, on new and upcoming campaigns.
• Develops a total understanding of digital audiences marketing thought targeting technics.
• Assisting with ad hoc tasks i.e. analysing campaigns and administration tasks.
• Support the digital marketing team with successful rollout of campaigns and strategies.
• Support in the development and implementation of digital marketing strategy.
• Assistance with monthly billing recons and invoices.
• Assistance with compiling daily and weekly performance reports and highlighting areas of improvement.
• Provides campaign performance reporting and analysis on a daily, weekly and monthly basis.
• Stay on top of the always-evolving digital marketing landscape, from industry news to emerging technology.

Skills requirement

• Strong MS Excel skills;
• Very high attention to detail;
• Strong administrative skills;
• Sales orientated;
• Have excellent organisational skills, attention to detail and accuracy;
• A natural flair for and understanding of the digital opportunities;
• Excellent numerical and analytical ability;
• Organisational, administrative and time management skills;
• Excellent English verbal and written communication skills;
• The ability to work in a team and take ownership of responsibilities;
• A highly driven and proactive nature.

Qualifications

A degree or qualification in marketing, advertising or equivalent experience.