Digital Marketing Coordinator

at Job Search
Location Centurion, South Africa
Date Posted Feb 12, 2021
Category Sales & Marketing Jobs
Job Type Full-time

Description

  • Experience

    • At least 2 years’ experience in a similar position.
    •  High-level understanding of digital marketing, electronic communication strategies and overall digital insights & analytics.
    • Previous experience in an analytical environment will be advantageous.
    • Marketing Platform and Campaign Manager experience will be advantageous.
    • Experience working within a digital marketing environment.
    • Detail-oriented with a focus on driving performance.

    Responsibilities

    • Day to day management and optimization of digital media campaigns.
    • Day to day running of reports to monitor performance.
    • Assist in the development of marketing campaigns using digital channels.
    • Critically analyse the performance of campaigns; identify strategic opportunities; facilitating change to hit and exceed expectations and KPI’s.
    • Taking ownership for the successful delivery and deployment of creative campaigns across all display platforms.
    • Compiling briefing documents for new creatives and management of deadlines for new campaign rollout.
    • Running programmatic campaigns, developing strategies and optimisation to achieve the desired goal.
    • Partner with marketing team members to develop integrated efforts across channels, on new and upcoming campaigns.
    • Develops a total understanding of digital audiences marketing thought targeting technics.
    • Assisting with ad hoc tasks i.e. analysing campaigns and administration tasks.
    • Support the digital marketing team with successful rollout of campaigns and strategies.
    • Support in the development and implementation of digital marketing strategy.
    • Assistance with monthly billing recons and invoices.
    • Assistance with compiling daily and weekly performance reports and highlighting areas of improvement.
    • Provides campaign performance reporting and analysis on a daily, weekly and monthly basis.
    • Stay on top of the always-evolving digital marketing landscape, from industry news to emerging technology.

    Skills requirement

    • Strong MS Excel skills;
    • Very high attention to detail;
    • Strong administrative skills;
    • Sales orientated;
    • Have excellent organisational skills, attention to detail and accuracy;
    • A natural flair for and understanding of the digital opportunities;
    • Excellent numerical and analytical ability;
    • Organisational, administrative and time management skills;
    • Excellent English verbal and written communication skills;
    • The ability to work in a team and take ownership of responsibilities;
    • A highly driven and proactive nature.

    Qualifications

    A degree or qualification in marketing, advertising or equivalent experience.

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