Experienced Copywriter

I have 15 years of experience in both the corporate business-to-business communications space as well as in the consumer brands and retail spaces.

Having either worked at or owned my own marketing and communications agency my entire working career, I have a strong grasp and understanding of traditional and digital communications strategy and so have strong workflow and timeline management skills that enable me to deliver above and below the line marketing and communications campaigns and collateral within deadlines.

I learn quickly and enjoy adapting to most environments and cultures so as a result in most cases I am able to effectively provide input on content and communication development from a local market perspective.

I enjoy working autonomously and thrive on juggling multiple tasks simultaneously, so much so that I excel under pressure. My style of communication and content creation and direction is guided by the principle that the end product must always be a relevant and effective execution of strategic objectives based on accurate audience research and data.

Once the strategic business objectives have been established, special care must be taken to ensure that communication campaign effectiveness is always optimized and is not lost in translation during the content creation process.

Last Resume Update Sep 21, 2020
Address Johannesburg, South Africa
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